Korean Community Services of Metropolitan New York, Inc. (KCS)
KCS's mission is to
develop and deliver a broad range of services to meet the various needs
of the community. KCS helps low-income Korean American individuals and
families address critical needs, solve complex problems and adapt to a
new cultural, economic and social environment.
Legacy Pilot
Project: Setting the Stage for a Hepatitis B Social Marketing Education
Campaign in the Korean Community
KCS developed a social marketing
campaign based on formative data collection. They developed and aired
two public service announcements on New York City Korean television
stations.
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